The 8th edition of Place Marketing Forum, organized in September in Marseille, highlighted the urgency of both the economic and ecological transition of territories, all over the world. And to wonder about ways to encourage residents and tourists to become eco-responsible. Act, yes, but together.
The question is no longer to renew new alerts, but to move from alert to action, from speech to transition plan. From the first round table, Anne Girault, president of the Renaissance Ecological and Bilan Carbone associations, sets the tone. This requires, in particular, working collectively for the resilience of territories. By taking as an example some of the winners of this 8th edition, starting with Devon Donut.