Supported by Ademe, the Ministry of Foreign Affairs and L’Echo tourisme, the Horizons Trophies rewarded 12 models of sustainable tourism development this evening.
The first edition of the Trophées Horizons took place in the town hall of the 20th arrondissement of Paris. An event that shines the spotlight on tourism players who are leading the way for the entire sector.
“We had benevolent and constructive exchanges within the jury to establish a demanding and balanced prize list, underlines the president of the association Actors of Sustainable Tourism (ATD). We also ensured the plurality of winners. » TPE, large company, association, institutional, from different French regions: the winners of the Horizons Trophies are intended to reflect our sector, plural. “For this first edition, we wanted to set the bar very high, adds Caroline Mignon. Moreover, the members of the jury decided not to award a prize in the Climate Change category, the files submitted did not completely satisfy them in terms of impact. In the other categories, the president of ATD is delighted with the quality of the very many applications among the 140 applications.
Duplicable initiatives
The Horizons Trophies reward initiatives, not companies. Like that of Nomade Aventure, which tackled medium-haul travel. The agency, awarded in the Mobility category, has duplicated its best-selling trips to Europe by plane in a “low carbon” version. By train of course. “The replicable side of this approach with an impact on international travel appealed to us,” insists Anne-Lise Olivier, coordinator of ATD. Nomade’s strategy can inspire other agencies and tour operators. “Let’s not forget that transport generates 77% of greenhouse gases”, adds Caroline Mignon.
Here are the 12 winners (read more of the analysis after the list of winners 2022):
- Mobilities: Nomade Aventure , for round trip Europe by train
- Responsible management of tourist flows: the Syndicat mixte Canigó Grand Site , for the management of motorized flows on the northern slope of the Canigo massif
- Special Jury Prize: Paradis des Bulles , for the design of a 100% electric diving catamaran
- Start-up: Vaolo , for the Vaolo France Experience Academy – training the travelers of tomorrow as explorers to meet committed actors
- Local tourism: the Regional Committee for Tourism and Leisure in Occitanie , for the “Occ’Ygène” scheme
- Local anchorage: the Bruche Valley Tourist Office , for the Sentiers Plaisir
- Circular economy and waste management: Falepa Corsica , for the recycling of plastic caps from tourism stakeholders in Corsica
- Organization responsible: Provence Tourisme , for the Youth Employment Tourism Days (JET)
- Preservation of biodiversity and natural resources: LPO France , for the “Biodiv’Sports” program
- Responsible food: the Relais Thalasso Ile de Ré , for its transition to eco-responsible cuisine
- Tourism for all: UNAT Pays de la Loire , for the “Group’AVélo” accommodation network
- Energy management: Gîtes Bon Air , for bioclimatic chalets and the use of renewable energies
“Sincere” initiatives
As a reminder, in each category, the files were submitted to an expert referent in sustainable development, who pre-selected 2 to 4 finalists. The use of these great specialists (read the complete list below) is a guarantee of seriousness and a major point of differentiation compared to other trophies.
Both the experts and the jury took care to select “sincere initiatives”. Understand free from greenwashing strategy. “We see the consequences of climate change everywhere, which should encourage sustainable tourism,” comments Caroline Mignon. We are particularly attentive to the concepts of local tourism, to the place of the inhabitants, to access to tourism for the greatest number. »
Created in 2011, ATD has 245 members, all committed to a sustainable development approach. The association wants to help them in their transition, in terms of the fight against global warming but also at the societal level.
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The Jury
- Caroline Mignon, President of ATD
- Betty Rech, responsible for sustainable tourism – Ministry for Europe and Foreign Affairs
- Aude Andrup, National Tourism Coordinator – ADEME
- Christian Delom, General Secretary of A World for Travel
- Isabelle Brémond, head of the “Responsible Tourism” commission at ADN Tourisme
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12 categories, 12 referents
The list of categories, and the “expert partners” responsible for shortlisting the finalists.
- Mobility => ADEME
- Sustainable food => Good for the Climate
- Local anchor => ISTO
- Circular economy & waste management => Circulab
- Responsible management of tourist flows => Ministry for Europe and Foreign Affairs
- Energy management => Enercoop
- Adaptation to climate change & resilience => ADEME
- Responsible organization => Committee 21
- Preservation of biodiversity & natural resources => CDC Biodiversité
- Tourism for all => UNAT
- Start-up => Open Tourisme Lab
- Local tourism (category of the year) => ATD
